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Marketing Intensive (3-weeks)

May 5, 2017 @ 1:00 pm - 4:00 pm

|Recurring Event (See all)

An event every week that begins at 1:00pm on Friday, repeating until May 19, 2017


Center for Women & Enterprise Vermont

| $125

As an entrepreneur, everything you do is a marketing opportunity. It is essential for you to reach potential customers and develop loyalty in ways that are practical, convincing, clear, and urgent.

In this 3-week intensive course, you will:

  • Understand market research and how to identify and quantify your target
  • Review the commonly-referenced “4Ps and 3Cs” of marketing
  • Know how marketing tools such as Social Media, Search Engine Optimization, Online Marketing, and E-Marketing can work for you
  • Gain clarity around how traditional marketing concepts such as Branding, Advertising, Public Relations, Event Marketing, and Collateral Development can support you in growing your business
  • Understand the importance of tracking and metrics

Please bring, or send in advance, any marketing materials you have for your business that you would like to share, receive feedback on, or improve (ex: advertisement, logo, brochures, business cards, etc.)

When: Fridays, May 5, May 12 & May 19 from 1:00pm to 4:00pm